“To have white skin or not? That’s NOT the question.” It’s how you advertise your whitening pills that’s in question!

https://www.youtube.com/watch?v=Gt5OKzofUI8

THE ADVERT MAY HAVE BEEN REMOVED FROM YOUTUBE.

A pale complexion is highly valued in Thailand, particularly by women, and is associated with a high social status. Darker, tanned skin is associated with lower class people who work outside in the fields.

http://www.channelnewsasia.com/news/asiapacific/thai-skin-whitening-ad-sp/2411024.html

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Seriously! Thai company pulls skin-whitening ad that claimed ‘white makes you win’

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RT

Thai skin-whitening ad prompts social media backlash for claiming you need to be ‘white to win’

The ad for the “Snowz” skin-whitening pill, manufactured by Thai brand Seoul Secret, features the tagline: “You just need to be white to win.”

The video features 35-year-old Thai model and actress Cris Horwang attributing her success to her pale complexion.

“It’s not easy to stay at this point for a long time,” Horwang says in the video. “If I stopped taking care of my body and white complexion, all that I have invested will be gone.”

Horwang is then shown in dark make-up, saying: “A newcomer will replace me and turn me into a dark star,” using a Thai idiom to refer to her fame fading.

The video was immediately met with outrage from members of the Thai-language forum Pantip.com.

“I’m perfectly fine being dark-skinned and now you’re saying I’ve lost? Hello? What?” said member 1575141.

Another user said: “Suggesting people with dark skin are losers is definitely racist.”

The advertisement was removed from YouTube on Friday, following the furor.

Wattanapak Jinsirivanich, managing director of Yulihan Group (Thailand), the company that produces Seoul Secret beauty products, apologized for the commercial.

“We did not intend to create this issue,” he said, as quoted by Reuters. “We would like to apologize and we will fix it.”

“Our message is to take good care of yourself and continue to do so,” he added.

https://www.rt.com/news/328287-skin-whitening-thailand-advertisement/

“White makes you win” – kind of blunt honesty of white privilege, is it not?

Thai skin-whitening ad causes Internet uproar

zcc

Internet users in Thailand took to social media today to protest a skin-whitening ad that they regard as racist.

The ad features a celebrity talking about her struggles in the entertainment world and how she must work to keep her skin light – to stay atop the industry.

The ad ends with the celebrity in black-face and the tag line, “to win, you just have to be white”.

Internet users took to message boards, Twitter and Facebook to voice their displeasure.

“This is some serious sickness, the worst kind of commercial,” one person posted.

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Seriously! Thai company pulls skin-whitening ad that claimed ‘white makes you win’

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