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The word effeminate is used to describe a man or a boy with characteristics that are more often associated with females.
https://dictionarys.net/Effeminate
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China bans men it sees as not masculine enough from TV
By JOE McDONALD
BEIJING (AP) — China’s government banned effeminate men on TV and told broadcasters Thursday to promote “revolutionary culture,” broadening a campaign to tighten control over business and society and enforce official morality.
President Xi Jinping has called for a “national rejuvenation,” with tighter Communist Party control of business, education, culture and religion. Companies and the public are under increasing pressure to align with its vision for a more powerful China and healthier society.
The party has reduced children’s access to online games and is trying to discourage what it sees as unhealthy attention to celebrities.
Broadcasters must “resolutely put an end to sissy men and other abnormal esthetics,” the National Radio and TV Administration said, using an insulting slang term for effeminate men — “niang pao,” or literally, “girlie guns.”
That reflects official concern that Chinese pop stars, influenced by the sleek, fashionable look of some South Korean and Japanese singers and actors, are failing to encourage China’s young men to be masculine enough.
Broadcasters should avoid promoting “vulgar internet celebrities” and admiration of wealth and celebrity, the regulator said. Instead, programs should “vigorously promote excellent Chinese traditional culture, revolutionary culture and advanced socialist culture.”
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News9 Live
China’s 8-point plan for entertainment industry, ban on ‘effeminate’ men on TV criticised as a crackdown on artists
The new guidelines have been issued against the backdrop of celebrity scandals and attempts to “clean up” China’s entertainment industry.
- News9 Staff
- Publish Date – 4:08 pm, Fri, 3 September 21
Edited By: Rohini Nair
Broadcasters must “resolutely put an end to sissy men and other abnormal esthetics,” the TV regulator said, using an insulting slang term for effeminate men — “niang pao” or literally, “girlie guns.” This reflects the government’s concern that Chinese pop stars, influenced by the sleek look of some South Korean and Japanese singers and actors, are failing to encourage China’s young men to be “masculine enough.”
Viewing the current trend as a threat to traditional social values, authorities have been critical of pop idols who don’t conform to the beauty standards and male stereotypes prevalent in the country’s culture. Boy bands have been facing criticism for wearing make-up and promoting fast fashion, instead of abiding by the State’s idea of traditional masculinity.
The National Radio and Television Administration (NRTA), China’s broadcast regulator, on Thursday released an eight-point regulation plan for the entertainment industry, reports South China Morning Post.
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Back in November 2020
Global Times
Chinese boy band too ‘effeminate’ to promote marathon, netizens complain
Source: Global Times Published: 2020/11/3 23:47:13
S.K.Y.boy band Photo: CFP
The Alibaba sports company that organizes the 2020 Hangzhou Marathon appears to have stumbled for promoting the boy-band SKY, with netizens criticizing the young singers for being too “effeminate” to run a marathon.
A post on the official Sina Weibo account of the marathon organizer, showing the seven young men who make up SKY, received a number of negative comments, according to media reports. The boy band was created by an entertainment company affiliated to Alibaba Group in August.
The Global Times couldn’t find the post on the account on Tuesday and it was reportedly removed by the organizer.
“They seriously lack muscles and look womanish; not suitable for marathon endorsement,” a netizen said of the members of SKY.
“Obviously they are not runners, and using them is a humiliation to runners and disrespect to the marathon,” said another.
Other netizens told the angry netizens to calm down, and not to abuse the young men on the internet.
Alibaba Sports has been one of the operators of the Hangzhou Marathon since 2018.
The Alibaba sports company that organizes the 2020 Hangzhou Marathon appears to have stumbled for promoting the boy-band SKY, with netizens criticizing the young singers for being too “effeminate” to run a marathon.
A post on the official Sina Weibo account of the marathon organizer, showing the seven young men who make up SKY, received a number of negative comments, according to media reports. The boy band was created by an entertainment company affiliated to Alibaba Group in August.
The Global Times couldn’t find the post on the account on Tuesday and it was reportedly removed by the organizer.
“They seriously lack muscles and look womanish; not suitable for marathon endorsement,” a netizen said of the members of SKY.
“Obviously they are not runners, and using them is a humiliation to runners and disrespect to the marathon,” said another.
Other netizens told the angry netizens to calm down, and not to abuse the young men on the internet.
Alibaba Sports has been one of the operators of the Hangzhou Marathon since 2018.
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weehingthong 