______________________________________________________
AirAsia will win the fight with MAS…but loses Battle with Malaysian Medical Association (MMA)
—
24 FEBRUARY 2014 is a GREAT day for travellers.
1. IT’S THE DAY AIRASIA PROMISED FREE SEATS!!! Log into its website.
2. It’s also the day MAS madse a promise.
Things a smart traveller looks out for. No hidden costs. Be a #smarttraveller at http://bit.ly/1k1cWBv
—
*AirAsia loses Battle with Malaysian Medical Association (MMA)
This advert was placed on the back of its aircraft seats.
It says, “YOU WANT YOUR MOMMA BECAUSE YOU’RE IN THE HOSPITAL WITH LOUSY NURSES.”
AirAsia group chief executive officer Tan Sri Tony Fernandes said he would personally take this matter up with Tune Insurance Holdings.
“It is a stupid advertisement and I have taken it up with AirAsia’s chief executive officer Aireen Omar who informed me the advertisement will be removed,” he said in a text message.
“We have set up additional controls to ensure that this is not repeated.”
An AirAsia spokesman gave the assurance the advertisement would be removed immediately.
http://my.news.yahoo.com/advertisement-belittling-nurses-slammed-fernandes-apologises-232400335.html
—
YAHOO! NEWS MALAYSIA
Advertisement belittling nurses slammed, Fernandes apologises
The Malay Mail Online
KUALA LUMPUR, Feb 27 – Malaysian Medical Association (MMA) slammed AirAsia for an advertisement placed on the back of it’s aircraft seats belittling nurses.
MMA president Datuk Dr N.K.S. Tharmaseelan condemned the advertisement stating an advert that belittles any profession is considered offensive.
“It shows utter lack of understanding on the role of nurses which is to care for others in the best possible way,” he said.
The Tune Insurance Holdings advertisement carried a tagline stating: “You want your momma, because you are in the hospital with lousy nurses” was highlighted by MMA.
Tharmaseelan pointed out the advert revealed a condescending attitude that verges on arrogance and a lack of empathy which should be abhorred.
“Such an advertisement gives the idea that Malaysian nurses are lousy and it is painting a bad image of the profession as a whole which is grossly unfair.”
A spokesman from the Malaysian Nurses Association (MNA) said they would reserve their comments until investigations into the matter were completed.
—–
TWO COMPETITORS FIGHT FOR OUR PATRONAGE. One makes money, serves real nasi lemak and offers FREE seats. The other loses a billion ringgit, serves naked nasi lemak and has NO free seat to offer.
Who will you fly with? If I had to pay for my own tickets, it would be AirAsia. If you paid for me, MAS.
—
24 FEBRUARY 2014 is a GREAT day for travellers.
1. IT’S THE DAY AIRASIA PROMISED FREE SEATS!!! Log into its website.
2. It’s also the day MAS madse a promise.
Things a smart traveller looks out for. No hidden costs. Be a #smarttraveller at http://bit.ly/1k1cWBv
—
Woo-hoo! AirAsia FREE SEATS is back and it’s time to book your perfect holiday with us!Shop till you drop in #JohorBahru, go on a gastronomic escapade in #Busan, discover the unbeaten path in #Kunming or jump into an adventure in #SiemReap.Check out the full list of exciting AirAsia & AirAsia X destinations at http://www.airasia.com/my/en/promotion/rr0461004.page?icid=eab0034fbtxa
‘Share’ the love!
*Free seats promo only applies to selected destinations. Fares exclude airport tax & fuel surcharge.
— with 陈秀梅, Annie Hoh, Khamisah Nazir and 14 others.
—
Star
Monday February 24, 2014 MYT 8:32:19 AM
AirAsia’s Free Seats Promo is back
Air Asia Counter – (Filepic)
SEPANG: It’s time to plan your holidays as AirAsia is offering more than half a million free seats along with 1.8 million low-fare promotional seats for selected flights.
“The Free Seats Promo is a gesture for the support in making AirAsia a successful low-cost carrier that has carried over 220 million guests in 12 years of operations,” said AirAsia group chief commercial officer Siegtraund Teh.
Attractive offers for domestic and international flights to Langkawi, Penang,Terengganu, Singapore, Bangkok, Ho Chi Minh City and others are up for grabs.
Read more!
http://www.thestar.com.my/News/Nation/2014/02/24/AirAsias-Free-Seats-Promo-is-back/
—
10:23AM Feb 22, 2014
AirAsia, MAS sharpen knives for promotional war
A promotional war is brewing between low cost carrier AirAsia and national carrier Malaysia Airlines (MAS) with both scheduled to release special offers on the same day.
While MAS has asked netizens to keep an eye on a mystery promotion set for Feb 24, AirAsia let the cat out of the bag with its own offer of free seats which will begin on the same day.
The two air carriers have been engaged in fierce competition for some time now.
Earlier this month AirAsia took a dig at MAS with an advertisement, declaring that the world’s number one low cost carrier’s nasi lemak was whole.
…
The more aggressive campaign mounted by AirAsia can be seen in the frustration of its group chief executive officer Tony Fernandes.
He had complained about MAS’ promotional offers despite suffering heavy losses, saying that this could only come at the expense of tax payers.
“AirAsia all stars. Take a bow. Malaysian Airlines lost over a billion. Malaysia airport delay terminal by 3 years. Yet still great results
“I wonder if it’s fair that Malaysia airlines can lose so much money and protect its market share. Can only do that with taxpayers money,” he had said in a series of twitter postings.
http://www.malaysiakini.com/news/255107
—
MALAYSIA AIRLINES SYSTEM gets flack for its promotion
Timeline Photos
Be smart on 24 Feb, sometimes the best things in life aren’t FREE!Like · · Share · Yesterday
-
2,394 people like this.
-
Write a comment..
-
Redha O’ Black Be smart.just dont loss another billions-
8 Replies · about an hour ago
-
-
Liza Hashim Diff ppl diff perception…but can we just wait until 24th Feb??? Just few more days to go…btw..i love MAS more than AA. Their hospitality is d best among 3 Airlines companies.. Frankly speaking MAS losses mainly bcoz of poorest management which most…See More-
4 Replies · 7 hours ago
-
-
Amirul Zainal Abidin bagus… buat selalu promo…beat competitor.. kadang MAS punya harga lagi murah dari pesaing terdekat tu tapi promosi kurang..if i got option of coz la pilih MAS…-
Michael Choo but still losing 1.17 billion… -
Write a reply…
-
-
Samuel A Fong Funny when I see someone comment ” I prefer AA ” or ” AA better ” and so ever here, if you think AA better and you prefer AA, why bother to open MAS page/advertisement? -
Kokuryo Foong YOU BE SMART axx, MAS… you know what? You are now doing free advertisement for AA.. Now not only ppl who LIKE AA page knows bout the promo, even ppl who LIKE MAS page knows bout it… AA will thank you for this.. One finger point to other ppl, 4 fingers pointing back to yourself.. Pls do the basic thing right first.. Add some timun in your nasi lemak for a start for gad sake.. DONT WASTE OUR MONEY ANYMORE! -
NgeePei Quek I wonder y ppl like to compare mas wif aa. They r totally different level-
Marvin Chen it is market and smart consumer always do their comparisons for better value both tangibly and intangibly -
Write a reply…
-
-
Iylia Fahmi you need a whole new team of branding, advertising, copywriters, marketing… ahhh i think better u let tony take over of your company lah.-
Foo Ce Sheng If tony take over, Malaysian’s airlines no competitor at all then our flight tiket will rise high as AA monopoly all -
Write a reply…
-
-
Ah Ding you’ve just lost 1.4b tax payers money and yet you’re advising people to be smart on 24 FEB? How is it not good to be free? it gets you to where you wan to go at the lowest price. These are things that a rich people will never understand that RM1 cheaper would meant a lot some people in this country. -
Lvin Woen Lin Teo Thx to MAS, now I just realised AA get free seat promotion on next monday. -
Calesta Chew So funny how ppl get so easily offended by such harmless sentence. Lol -
Sitie F Ajmal Dear Malaysia Airlines PLEASE FIX YOUR MH MOBILE APP. The old version worked. This latest update epically fails, crashes during finding your flights or checking in. After 3 trials (either the app gets shut down by the phone or I have to kill it because…See More -
Cheong Kam Hoe With both constructive n destructive comments by fellow facebookians here are my two cents worth, with the previous travelling on three different occasions, the service rendered by Mas has somewhat become appalling. The food offering for the South east…See More -
Chris Ng be smart, stop wasting taxpayer’s money on unnecessary spending. start being lean and learn from the World’s Best for 5 years in a row
——————————————————————
weehingthong 
Pingback: Real Nasi Lemak and ‘NAKED’ Nasi Lemak! | weehingthong
I like what you guys tend to be up too. This
type of clever work and reporting! Keep up the wonderful works guys I’ve included you guys to my personal blogroll.
Pingback: All my Posts on AirAsia | weehingthong